Indoor Cultivation: Our Journey to Growing High-Quality Hemp Flower
28th Jun 2022
Our journey
When we started growing hemp outdoors in 2018, hundreds of farmers emerged to do the same. The goal for many was to grow as much hemp as possible, sell it, and make profit. From 2018 to 2019, the number of licensed acres in the U.S. quadrupled, according to the
Hemp Industry Daily. Fast forward a couple years and many of these farmers, companies, and brands are either no longer in operation or scaled down. Farmers began planting less hemp due to regulatory uncertainty, a surplus of hemp flower and biomass, and continuously falling wholesale prices, which also lead to thousands of CBD brands being wiped out. Despite the decrease in production and emerging brands, in 2020, the CBD industry brought in $4.7 billion in the U.S. alone and is expected to grow up to $16 billion by 2025, according to the Brightfield Group. The hemp industry was such a new and pioneering space that it was difficult for consumers to catch up and meet the oversupply of hemp flower, yet many brands still managed to standout and continue thriving. We believe that one of the major factors that played a role in the success of these brands was the quality and representation of their products.
After our experience with growing flower, wholesaling to retailers, and observing the exploding hemp market around us over the past few years, we realized that there was something important missing. Very few farmers and brands genuinely made the effort to cultivate clean, accurately represented, and high-quality smokable flower. Finding consistent and high-quality flower across the state proved to be difficult. With so many brands flooding the shelfs it was hard to distinguish which ones are trustworthy, good quality, and safe. The truth is that growing high-quality hemp flower is very difficult, time consuming, and costly. Our first outdoor grow proved to be very challenging to produce flower that could meet our standards. The following 2 years we grew in 2,000 sqft greenhouses. Here we were able to control more factors like soil, lighting, and environmental exposure, while keeping costs at a sustainable level. Through this experience we produced some of our best and most loved CBD flower. The challenges and obstacles that we've overcome over the past few years have made us better growers and have taught us a lot.
With the consumer's long-term wellness in mind, in 2021, we continue to embark on our mission to grow the best quality flower we possibly can.
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